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I'm pleased now to be returning to expanding our data to new markets, with Finland the latest addition! (Adding Lapland and Santa at this time of year felt appropriate!)
Earlier this year we were adding new markets regularly, but this slowed down in the last few months. This was because we have been revising the way that we collect and process country data, to ensure accuracy of our data with far greater confidence than ever before. We continue to roll this out across the markets we already cover, but can now start to do this in parallel to adding new markets
If you'd like to catch up about all the latest developments, and our plans for 2025, just reply to this email and we'll plan in a call!
All the best,
Phil